会计类学年文江苏

2+2CoursesDescriptionofSchoolofFinanceandBusiness

(Major:Economics)

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Firstyear,fallsemesterFirstyear,SpringsemesterCourseCreditCourseCredit1.FundamentalsofComputerscience31.FundamentalsofComputerscience32.2.Secondyear,fallsemesterSecondyear,springsemesterCourseCreditCourseCredit

中美经济课程简介(中英对照)

计算机

FundamentalsofComputerscience

Credit:6

Classhour144

MainContent:Introducesessentialsofputerscience:machinearchitecture,datastructures,operatingsystems,problemsolvingandprogrammingparadigms,programminglanguagefeatures,softwaredesign,artificialintelligence.Addressanizationofmicroputersandoverviewofputermunicationsandwork,informationexchangeusingwordprocessing/desktop,theInterandWebpages,problemsolvingusingelectronicspreadsheetsandelementarydatabaseconcepts.

马克思主义基本原理

MarxistBasicPrinciple

Credit:3

Classhour:54

MainContent:"FundamentalprinciplesofMarxi"isamonrequiredcourseforundergraduates.Thiscourseisanideologyeducationwithmaincontentsaboutworld,lifeandvalue.Thecoursehasthefollowingtargets:Firstly,tohelpcollegestudentscorrectlyunderstandthefundamentalprinciplesofmaterialianddialecticwithintroducingthemtheoriginoftheworldinontology.Secondly,toleadcollegestudentscorrectlyunderstandtheprinciplesoftruth,principlesofvalueandthehighestrange枣rtruth,goodandbeauty枣forunitethetwoprinciplesbyintroducingthemepistemologicallineofdialecticmaterialiinepistemology.Thirdly,toleadcollegestudentscorrectlyunderstandthefutureofeconomicglobalizationandhumansocietyandtoestablishastciffbeliefofsocialiwithChinesecharacteristicsbyintroducingthemthelawsofhumanhistory,especiallythebasiclawsofthecapitalisteconomyandthebasiclawsofsocialisteconomy,fromtheviewofsocialhistoryorthephilosophyofhistory.

思想道德修养与法律基础

MoralCultivationandIntroductionofLaw

Credit:3

Classhour:54

MainContent:Coursedealswiththeoutlookonlife,thevalues,ethicsandarticlefourlarge,specificteachingcontentincludingtheidealfaitheducation,patriotiandnationalspiriteducation,theoutlookonlifeandvalueseducation,socialistandmunisteducation,socialpubliclife,moralityandlaweducation,professionalstandardinthelifeofthemoralandlegalstandardeducation,loveinthemarriagelawandmoralitystandardeducation,thesocialistlegalspiritandconceptionofruleofeducationinourcountry,thebasiclawsystemandthestandardknowledgeeducation,etc.

中国近现代史纲要

ConspectusofChineseModernHistory

Credit:2

Classhour:36

MainContent:ModernChinesehistory,ithasafull170yearsofhistorysincethemid-19thcenturythatthedisintegrationoftheChinafeudalsociety.Ithasincluded80yearsthatChinahadmadedrasticchangeromtheOpiumWartotheMay4thMovement,hasincluded30yearsthatChinahadturnedupsidedownfromtheMay4thMovementtotheNewDemocracyRevolutionVictory,hasincluded30yearsofthepainstakingexplorationandthesinuousdevelopmentfromthefoundingofnewChinato"reformandopeningup",hasincluded30yearsthatChinahaadegreatprogressandcarriedouttoabrilliantinthenewperiodofsocialistconstructionsincethebeginningofreformandopeningup.ThecoursemainlyteachesthehistorythattheChinesepeopleresisttheforeigninvaders,fightortheracialindependence,overthrowthereactionarygovernanceandcarryouttheliberationofpeople,helpsthestudentstounderstandthehistoryofthenation,thestateofthenation,appreciatedeeplyhowhistoryandpeoplechooseMarxist,chooseCommunistPartyofChina,choosesocialistroad.

思想和中国特色社会主义理论体系概论

MaoZedongThoughtandIntroductiontothetheoreticalsystemofsocialiwithChinesecharacteristics

Credit:4

Classhour:74

MainContent:Itisthemonpulsorycourseofthewholecollege.Inthiscourse,thescientificmeaning,development,scientificsystem,historystatus,directionsense,basicideaofMaoZedongThought,DengXiaopingTheoryandJiangZemin"ThreeDeputy"ImportantThoughtarediscussed.Theline,principlesandpoliciesofbuildingsocialiwithChinesecharacteristicsarealsodiscussed.Andtheruleofthesocialiessenceandsocialimodernizationconstructionisopenout.Throughstudyingthecourse,theuniversitystudentscanimprovetheabilityofanalyzingthesocietyandthepoliticalconsciousness.

体育

FoundationsofPhysicalEducation

Credit:4

Classhour:74

MainContent:StudiesthehistoryandphilosophyofthefieldofPhysicalEducation.Analyzesproblemsandprovidessolutionsintheareasofadministrationofphysicaleducationteachingprograms,sportexerciseandfitnessprograms.Exploresthephysicaleducation/sportsub-disciplinesandrelatedcareerandemploymentopportunitiesinthisarea.CoversabeginningcourseintheChinesemartialartwithanemphasisonfightingwithhands,includingbasicblocks,punches,strikes,andkicks.Topicsincludegrappling,takedowns,escapes,andarmlocks.Teachesselfdefensetechniquesthatcanbeusedinacrisissituation.

微积分

学分:6

总学时:108

主要内容:属于经济学专业基础课,主要包括函数,极限,连续,倒数和微分,中值鼎力与导数的应用,不定积分,定积分,多元函数微分法及其应用,重积分,无穷级数,微分方程与差分方程等.

CalculusI,II

Credit:6

Classhour:108

MainContent:Asaprofessionalbasiccourse,themaincontentofthecoursearefunctions,limits,continuous,reciprocalanddifferentialapplicationofthefullvalueofthederivativeoftheindefiniteintegral,definiteintegral,multi-functiondifferentialmethodanditsapplication,re-integration,infiniteseries,differentialequationsanddifferenceequations,etc.

线性代数

学分:3

总学时:54

主要内容:n阶行列式,矩阵及其运算,向量组的线性相关性与矩阵的秩,线性方程组,相似矩阵及二次型,线性空间与线性变换等.

LinearAlgebra

Credit:3

Classhour:54

MainContent:Thiscourseisanimportantbasictheoreticalcourseforundergraduatestudentajoringinengineering,management,etc.inhighereducationinstitutions.Aslinearproblemsexistwidelyinvariousareasofscienceandtechnologyandsomenon-linearproblemscanalsobetranormedtolinearproblemsundercertainconditions,thebasictheoriesandmethodsintroducedbythiscoursecanbeappliedtovariousdisciplines.Especiallywiththepopularizationofputernowadays,thiscourseplaysamoreimportantrole.Throughteaching,studentscanmandthebasictheoriesandmethodsoflinearalgebra,whichononehand,laysthenecessaryfoundationforstudentstostudyrelevantcoursesandbroadentheirmathematicalknowledgefurther,ontheotherhand,nurturesstudents'mathematicalmodelingandrealproblemsolvingability.

Themaincontentofthiscourseare:therankofthelinearcorrelationmatrixofn-orderdeterminant,matrixoperations,vectorgroup,linearequations,similartothematrixandthequadratic,linearspaceandlineartranormation.

概率论与数理统计

学分:3

总学时:54

主要内容:随机事件,条件概率与事件的独立性,随机变量及其分布,二维随机变量及其分布,随机变量的函数及其分布,随机变量的数字特征,统计与统计学,统计量和抽样分布,点估计,区间估计,检测设检验.

ProbabilityTheoryandMathematicalStatistics

Credit:3

Classhour:54

MainContent:Maincontentofthiscourseare:arandomevent,conditionalprobabilityandindependenceoftheevents,randomvariablesandtheirdistribution,two-dimensionalrandomvariablesandtheirdistribution,functionanddistributionoftherandomvariable,thenumericalcharacteristicsofrandomvariables,StatisticsandStatistics,statisticsandsamplingdistributions,pointestimation,intervalestimation,hypothesistesting,etc.

综合英语

学分:14

总学时:324

主要内容:《综合英语》课程是中美合作各专业的一门培养综合英语知识(语音,语法,词汇)和综合英语技能(听,说,读,写,译)的主要课程,同时培养学生运用英语进行交际的能力,同时指导学习方法,培养逻辑思维的能力,为进入高年级打下扎实的基础.

该课程重点应放在口笔头复用能力的训练上,而不是单独提高学生的阅读理解能力和阅读技能训练.综合英语课有别于理论知识和单项技能课,但又与其他课程有必要的重复,与单项技能课是相辅相成的.综合英语课的特点在于所使用的语言材料是系统,精选的,技能的训练是综合的.

EnglishIntensive

Credit:14

Classhour:324

MainContent:EnglishIntensive,aprimarycourseforthemajorsofSino-USjointtrainingprograms,focusesonfundamentalEnglishlanguageskillsincludinglistening,speaking,reading,writingandtranslating.Thecoursealsointendstotrainlearners'municativeabilityinEnglish,andinstructseffectivelearningmethods,trainstudenttothinklogically,soastolayasolidfoundationforfurtherlearning.

Thecoursestressespracticaltraininginspeakingandwritingandintegratedallnecessarylanguageskills,insteadofenhancingandexpandingreadingskills.Thecourseischaracterizedinthatallthematerialsemployedaresystematicandselected,withaprehensivetrainingoflanguageskills.

英语听力

学分:4

总学时:144

主要内容:《英语听力》是中美合作各专业英语类基础课程,通过专门系统的英语听力训练,促进学生,为培养学生全面的英语交际能力奠定良好的基础.要求能听懂英语国家人士就学生熟悉的题材所作的的讲话和日常生活的交谈,要求学生能够抓住讲话和交谈的中心大意,能抓住英语国家慢速英语广播节目的中心大意MainContent:EnglishListeningisaprimarycourseforthemajorsofSino-USjointtrainingprograms.ThroughaprofessionalandsystematictrainingofEnglishListening,thecourseaimsatpromotingasteadyimprovementofstudents'listeningskills,andlayasolidfoundationforlearners'municativeability.ThestudentsarerequiredtobeabletounderstandvariousaudioandvideomaterialsbyEnglishnativespeakerswithanintermediatelevel,graspthemainandcentralideasofthematerialsandotherbroadcastingmaterials.

OralEnglish

Credit:4

Classhour:72

MainContent:Thisisanoralclassthatfocusonoralmunicationwithinabusinessandanizationalcontxt.Classsessionsisvarietyof,includinglectures,audio/video/PowerPointpresentations,allgroupdiscussions,presentations,casestudies,exams,andreadings.Uponsuccesulpletionofthiscourse,thestudentscanlearnmuch,like:Demonstratepersonalandprofessionalmunicationeffectivenessinsituationsencounteredintheworkplace,Explainmunicationtheoryanditsapplicationtotheworkplace,Managefearsaboutspeakinginbusiness,anizationalandpublicsituations,etc.

EnglishCompositionI

Credit:3

Classhour:54

MainContent:Studentswilldevelopwritingskillsthrougharietyofindividualandgroupactivities.Thiscoursefocuseainlyonparagraph-essaydevelopmentaswellasimprovementofsentencelevelskillssuchaspunctuation,grammar,andstructure.Studentswilllearntoapproachwritingthroughcriticalthinkingandrecursive(drafting)writingprocesses.Studentswillalsolearnhowtoapplytheirwritingskillsacademicallyandintheworkingworld.

Onsuccesulpletionofthiscourse,studentswillbeableto:

Writeplete,grammaticallycorrectsentences,

Identifyaudienceandpurposeforawritingassignmentanduseappropriatelanguageandstyle,

Identifyandcorrectbasicproblemsingrammar,punctuation,andmechanics,

Organize,develop,andwriteacoherentparagraphwithtopicsentence,supportingdetails,andconcludingsentence,

Plan,anize,develop,andwritelogicalandcoherentessaysthatcontainsathesisstatement,coherentbodyparagraphs,andaconclusion.

微观经济学

学分:3

总学时:54

主要内容:微观经济学是经济学专业的基础课.微观经济学主要以单个经济单位(单个生产者,单个消费者,单个市场经济活动)作为研究对象,分析单个生产者如何将有限资源分配在各种商品的生产上以取得最大利润,单个消费者如何将有限收入分配在各种商品消费上以获得最大满足,单个生产者的产量,成本,使用的生产要素数量和利润如何确定,生产要素供应者的收入如何决定,单个商品的效用,供给量,需求量和如何确定等等.Micro—Economics

Credits:3

Classhours:54

MainContent:Microeconomicsisanelementarycourseforeconomicajors.Microeconomicocusesonindividualeconomicunit,i.e.anindividualproducer,anindividualconsumer,oranindividualmarketingevent,analyzinghowanindividualproducerallocatesthelimitedresourcesinhisproductionactivitieswithiewtoachievethemaximumprofit,howanindividualconsumerspreadshisineonvariousitemstoderivethegreatestsatiaction,whatfactorsdeterminethevolumeandcostsofproduction,andhowtodeterminetheproductfactorsandprofits,whatfactorsdeterminetheineoftheproductivefactors'suppliers,andhowtodeterminethevalueofanindividualproduct,supplyanddemand,anditarketprice.Fromthestudyofthiscourse,studentsareexpectedtolearnhowamicroeconomicplayerarrivestothebestdecisionandhowdifferenteconomicsubjectsarerelatedtoeachother.

Theteachingofthiscourseisdividedintovariouschapters,whichcoverdifferenttopicsrangingfromsupplyvs.demand,theoryofelasticity,consumerutility,ananalysisofapetitivemarket,production,costs,marketsofproducts,marketsofproductivefactors,welfareeconomicsandgeneralequilibrium,gametheoryandtheoryofmarket'sinactivity.Evaluationofstudents'performancewilltakeintoaccountthestudents'classroomperformanceandthescoresinfinaltest,whichprisescaseanalysisandcalculation.

宏观经济学

学分:3

总学时:54

主要内容:宏观经济学是经济,金融类专业的基础课程,在理论分析之上,强调对现实经济问题的理解和思辨.通过本课程的学习,要求学生掌握宏观经济变量的度量及其基本关系,掌握IS-LM模型和AD-AS模型,并能够熟练地使用这两个分析工具来解释宏观经济失衡与波动的原因,深刻地理解宏观经济政策在短期和长期中的经济影响.

本课程主要介绍现代宏观经济学的基本理论,涵盖了经济增长,失业,通货膨胀,开放经济,货币政策和财政政策,宏观经济思想演变等方面的知识.借助IS-LM模型和AD-AS模型等分析性工具,介绍宏观经济关键变量之间的内在联系,宏观经济短期波动的原因,宏观经济政策工具及其作用机理,宏观经济政策的效力及其对总量经济和微观主体的不同影响等内容.在新古典理论框架内,进一步介绍一国经济长期增长的机制与动力.本课程还结合宏观经济事件,归纳和比较不同宏观经济理论学派的共识,分歧及它们的互补性,以期形成对现代宏观经济理论的框架性认识.本课程的成绩由平时成绩和期末书面考试成绩组成,考试的备选题型包括作图题,计算题,辨析题和材料分析题.

Macroeconomics

Credits:3

Classhours:54

MainContent:Macroeconomicsisafoundationcourseofeconomics,financemajors,whichfocusesonunderstandingsandcriticsregardingrealeconomicproblemsbasedontheoreticalanalyses.Thiscourserequiresstudents:tograspmeasurement,variablesandthebasicrelationshipsinmacroeconomics,tograsptheIS-LMmodelandAD-ASmodel,tobeproficientintheuseofthesetwoanalyticaltoolstoexplainthecauseofmacroeconomicimbalancesandvolatility,toreachaprofoundunderstandingoftheeconomicimpactofmacroeconomicpoliciesintheshort-andlong-term.

Thiscourseintroducesthebasictheoriesofmodernmacroeconomics,coveringeconomicgrowth,unemployment,inflation,openeconomy,moaryandfiscalpolicies,macroeconomicthinking,evolution,etc.WiththeanalyticaltoolsoftheIS-LMmodelandAD-ASmodel,thecourseintroducestheintrinsiclinkbetweenthemacroeconomickeyvariables,thereasonsofthemacro-economicshort-termfluctuations,macroeconomicpolicytoolsandtheirmechaniofaction,theeffectivenessofmacroeconomicpoliciesanditstotaleconomicandmicromainimpact.Withintheframeworkofneoclassicaltheory,itfurtherstodescribethemechaniandthepowerofacountry'slong-termeconomicgrowth.Thiscoursealsoincorporateacroeconomicevents,summarizestheconsensusandparesdifferentschoolsofmacroeconomictheory,andtheirplementaritiesinordertoformaframeworkforunderstandingmodernmacroeconomictheory.Theresultsofthiscoursebytheusualresultsandfinalwrittenexaminations,theexaminationofalternativekindsofquestions,includingthemappingproblem,calculationproblems,discriminationproblems,andquestionsofmaterialsanalysis.

BusinessStatistics

Credits:3

ClassHours:54

MainContent:Thisisacourseinthebasicstatisticalconceptsandmethodoninbusinessapplications.Theemphasisisonparametrictechniquesusedtodescribeandparesamplesandpopulations.Thegoalistointroduceyoutoanewwayofthinkingaboutdata,andhelpyoutogainanunderstandingofhowtouse,municate,andinterpretstatistics.Itisafoundationcourserequiredofallbusinesajorsbecausestatisticsisanintegralpartofthestructureandfunctionsofbusiness.MostpracticalexamplesareselectedfromrealdataandeventromtheUnitedStates.Theknowledgeandskillsyouacquirewillhelpyouinmoreadvancedbusinesscoursesandinyourfuturebusinesscareer.AnotherimportantfeatureofthiscourseisthatitwillbefullytaughtinEnglishsoitgivesyouanadvancedtraininginaforeignlanguagesetting.

会计学

学分:3

总学时:54

主要内容:会计学是经济,金融类专业的基础课,是一门实践性和操作性较强的课程.通过本课程的学习,要求学生掌握借贷复式记账法的原理及运用,掌握工业企业的基本会计处理过程,能熟练地完成编制会计凭证,登记账簿,编制报表的全过程,了解账户的分类,财产清查及错账的更正方法,能利用报表资料对企业的偿债能力,营运能力和盈利能力进行简单的分析.

本课程系统介绍会计学的基本理论,会计科目和账户的设置,借贷复式记账法的应用,并以制造业为例说明企业从投入资产开始,到使用资金,利润结算和分配的会计核算全过程,同时结合会计核算的三个主要环节,介绍企业会计凭证体系的设置,会计账簿体系的设置,简单的成本核算过程,财产清查的实施以及会计报表的编制等内容.本课程的成绩由平时成绩和期末书面考试组成,考试题型包括单选题,多选题,是非题和业务题.

Accounting

Credits:3

Classhours:54

MainContent:Accountingineconomics,financemajorsisapracticalandhighlyoperativecourse.Thiscourserequiresstudentstomastertheprinciplesanduseofdoubleentrybookkeepingindebitandcredit,tograspthebasicaccountingprocessofindustrialenterprisesandskilledpreparationofaccountingdocuments,registrationbooks,wholeprocessofpreparationofthereport,tounderstandtheclassificationoftheaccount,propertyinventoryandcorrectionofthewrongaccounts,tobeabletousereportdataontheenterprise'ssolvency,operationalcapabilityandprofitabilityofasimpleanalysis.

Thiscoursedescribesthebasictheoriesofaccounting,accountsandaccountsettings,theapplicationofdouble-entrybookkeepingmethodofborrowing,andexemplificationofamanufacturingenterpriseinvestedassets,theuseoffunds,settlementofprofitsandallocationaccountingprocess.Combinedwiththethreemainponentsoftheaccounting,itintroducesthesystemsettingsofcorporateaccountingdocuments,accountingbooksandsystemsettings,asimplecostaccountingprocess,theimplementationofthepropertyinventoryandthepreparationofaccountingstatements,andothers.Thecourseevaluationconsistsofquizzesandfinalexams,intheformofmultiplechoice,trueorfalse,andcaseanalyses.

管理会计

学分:3

总学分:54

主要内容:管理会计是经济学专业的专业必修课,是一门多种学科相互渗透和结合的新兴的综合叉学科.通过本课程的学习,要求学生掌握管理会计中的相关概念与理论,并能运用本量利分析,变动成本计算,预测分析,决策分析,预算管理,成本控制,责任考核评价等专门方法,使学生能将所学知识用于企业经营管理活动中,提高分析和解决企业经营管理问题的能力.

本课程系统介绍了现代管理会计的基本理论,成本性态分析与变动成本法,本量利分析,经营决策分析,长期投资决策,全面预算管理,现代成本管理方法,企业组织与责任会计,综合计分卡.不仅能详细地分析过去,更重要的是能科学地筹划未来,并控制企业的经济活动,使之按照科学决策确定的目标进行.本课程的成绩由平时成绩和期末书面考试组成,考试题型包括单选题,多选题,是非题和计算案例题.

ManagementAccounting

Credits:3

Classhours:54

MainContent:Asapulsorycourseofeconomicajor,managementaccountingisinterdisciplinarysubjectofmutualperationandintegration.Thiscourserequiresstudentstomastertheconceptsandtheoriesofmanagementaccounting,theuseofvolume-profitanalysis,variablecostscalculation,predictionanalysis,decisionanalysis,budgetmanagement,costcontrol,accountability,appraisalandotherspecialmethods.Studentscanputrelativeknowledgeinbusinesanagementactivitiessoastoimprovetheanalysisandtheabilitytosolvebusinesanagementproblems.

Thiscourseintroducesthebasictheoryofmodernmanagementaccounting,costbehioranalysisandvariablecostmethods,volume-profitanalysis,businessdecisionanalysisandlong-terminvestmentdecisions,theoverallbudgetmanagementofmoderncostmanagement,enterpriseanizationandresponsibilityaccounting,keyperformanceIndicationetcInadditiontoadetailedanalysisofthepast,itioreimportanttomakescientificplanningofthefutureandtocontroltheeconomicactivitiesofenterprises,inaccordancewiththeobjectivessetbythescientificdecision-making.Thecourseevaluationconsistsofquizzesandfinalexams,intheformofmultiplechoices,trueorfalse,andcasequestions.

商法

学分:3

总学分:54学时

主要内容:商法学是经济,金融类专业的基础课,注重原理与实践的结合,法律法规与商事业务的结合,以及民法,经济法,刑法等知识的结合.通过本课程的学习,学生应了解和掌握我国现行商事和金融法律基本体系和制度,并能运用所学法律知识分析问题.

本课程以现行商事法律法规为主要内容,按照商法体系的不同门类,系统介绍公司法律制度,商业银行法律制度(主要为贷款及担保法律制度),票据法律制度,证券发行,交易和发行法律制度,保险合同法律制度等内容,重点介绍公司企业在商事实践活动中涉及的金融法律体系和规章制度.本课程的成绩由平时成绩和期末书面考试组成,考试题型案例分析题.

BusinessLaws

Credits:3

Classhours:54

MainContent:CommercialLawisaprofessionalbasiccourseofeconomicsandfinancemajors,focusingonthebinationofprincipleandpractice,abinationoflawsandregulationsofthemercialbusiness,andthebinationofknowledgeofcivillaw,economiclaw,andcriminallaw.Throughthiscourse,studentsaretounderstandandgraspourcurrentmercialandfinanciallawsandthebasicsystemandtherules,andapplythelegalknowledgetoanalyzeissues.

Thiscoursedealswithcurrentmerciallawsandregulations.Basedondifferentcategoriesofmerciallawsystem,thecourseintroduceslegalsystem,legalsystemofmercialbanks(mainlyloansandguaranteethelegalsystem),legalsystemofbills,securitiesissuance,tradinganddistributionofthelegalsystem,insurancecontractlawsystem,focusingonpaniesinvolvedinmercialpracticeactivitiesofthefinanciallegalsystemandregulations.Thecourseevaluationconsistsofquizzesandfinalexams,mainlyintheformofcasequestions.

FoundationsofBusiness

Credits:2

Classhours:36

MainContent:Thisisanintroductorybusinesscoursethatcoversthemostimportantareasofmanagement,production,marketing,financeandmacroeconomics.Italsoprovidesstudentswithatleastanupper-intermediatelevelofEnglishwhoneedtounderstandandexpressthekeyconceptsofbusinessandeconomics.Studentswilllearntoimprovetheirmunication,ethics,reasoning,andcriticalthinkingabilityaswellaslanguageskills.Allthesefacetswillbepresentedmainlybylectures,overheadprojector,casestudy,andgroupdiscussions.

金融学

学分:3

总学分:54

主要内容:金融学是经济学专业的基础课,是一门理论联系实际的课程.通过本课程的学习要求学生掌握金融学科的基础知识,包括金融体系的构成要素,金融资产与金融市场和金融相似度检测的微观结构及运行,金融制度等,掌握现代微观金融的三大分析支柱:货币的时间价值(利率),金融资产价值评估,金融风险管理的相关理论与实务,掌握货币的供给与需求,通货膨胀与通货紧缩,货币金融政策,金融稳定与金融监管等宏观金融理论并能联系实际分析问题.

本课程系统介绍了金融体系,微观金融和宏观金融三大部分内容.金融体系主要是考察整个金融体系的各组成要素特征及其运行框架,微观金融主要研究金融体系中现代金融活动的微观主体(如企业,金融机构,个人和作为投融资主体的政府等)的投融资行为,金融资产价值评估,在不确定条件下金融资源的跨期配置等微观层面的金融活动,宏观金融主要是从总体上研究货币金融资源的供求,均衡与调控,以及金融行业持续稳健运行的问题,探讨金融系统中各构成部分之间的相互作用,作为一个有机整体的经济行为及其效率,金融与经济之间的相互作用等问题.本课程的成绩由平时成绩和期末书面考试组成,考试题型包括单选题,多选题,是非题和案例分析题.平时要求学生进行案例分析,PPT展示,撰写案例分析报告.

Finance

Credits:3

Classhours:54

MainContent:Financeisthebasiccourseforstudentajoringineconomics,integratingtheorywithpractice.Bystudyingthiscourse,studentscangraspfinancialdiscipline,includingformationelementsoffinancialsystem,financialassets,microstructureandoperationoffinancialmarketandfinancialintermediary,andfinancialsystem.Atthesametime,studentscangraspthethreeanalyticalpillarsofmodernmicro-finance:thecurrencytimevalue(interestrate),financeassetsvalueassesentandfinancialriskanagement.Studentscanalsograspthemacro-financetheoryincludingmoarysupplyanddemand,inflationanddeflation,moaryandfinancialpolicy,financialstabilityandfinancialregulation.ThisCourseintroducesthreeparts:financialsystems,micro-financeandmacro-finance.Financialsystemocusonthecharacteristicsofthepositionelementsandtheirworkingframe.Micro-financemainlystudiestheinvestmentandfinancingbehiorofthefinancialagents(enterprise,financialinstitution,individualandgovernment),financeassetsvalueassesent,andfinancialresourceallocationunderuncertainconditionsinfinancialsystems.Macro-financefocusesonthesupplyanddemand,theequilibriumofmoaryandfinancialresourceandsustaineddevelopmentoffinancialindustry.Macro-financewilldiscusstheinterplayofpositionelementsinfinancesystemstheirefficiency,andtherelationshipbetweenfinanceandeconomy.

Thiscourseevaluationconsistsoftwoparts:regularperformanceandfinalwrittenexamperformance.Theexampaperstructureincludesthesingle-choice,multiple-choice,trueandfalseandcaseanalysis.Aorregularassignments,studentsshouldcarryoutcaseanalysis,PPTshowsandwrittenreport.

产业经济学

学分:2

总学时:36

主要内容:1.产业组织理论:产业组织理论是产业经济学的主要内容,包括第二章~第五章,对应学时为18课时.2.产业结构理论:主要研究产业之间的联系及其相互影响,包括第六章~第九章,对应学时为14课时.3.产业管理理论:研究产业政策的制定,实施,产业规制问题,包括第十章~第十三章,对应学时为10课时.4.产业发展理论:产业发展理论和中国产业发展展望,包括第十四章和第十五章,对应学时为6课时.

以微观经济学的中心概念——市场运行为研究对象,在经历了早期的经验主义性质与20世纪70年代的理论性质量此高涨后,成为经济学的主要领域之一.主要包括企业理论,与策略行为无关的市场行为的特征,垄断者对和质量,产品系列,广告以及分销结构的选择,寡头市场条件下,对,生产能力,产品定位,研究与开发以及其他策略变量的选择.大量运用了博弈论的一些基本概念.

IndustrialEconomics

Credits:2

Classhours:36

MainContent:1.Industrialanizationtheory:Industrialanizationtheoryisthemaincontentofindustrialeconomics,includingchaptertwotochapterfive,thecorrespondingclasshouris18classes.2.Industrialstructuretheory:Industrialstructuretheorymainlystudiestheconnectionsbetweenindustriesandtheirinteractions,includingchaptersixtochapternine,thecorrespondingclasshouris14classes.3.Industrialmanagementtheory:Industrialmanagementtheorystudiestheformulation,implementationofindustrialpolicyandindustrialregulation,includingchaptertentochapterthirteen,thecorrespondingclasshouris10classes.4.Industrialdevelopmenttheory:IndustrialdevelopmenttheoryandprospectiveonChineseindustrialdevelopment,includingchapterourteentochapterfifteen,thecorrespondingclasshouris6classes.Industrialeconomicstakearketoperation,thecentreconceptofmicro-economicsasstudyobject.Afterhingexperiencedearlyempiriciand1970'srises,industrialeconomicsbeesoneofthemainfieldsofeconomics.Itincludesenterprisetheory,marketplacebehiorcharacteristicshingnothingtodowithtactics,monopolists'choiceofpriceandquality,productline,advertisementanddistributingstructure,underoligarchmarketplacecondition,choiceofprice,productcapacity,productpositioning,R&,Dandothertacticsvariables.Largeamountofsomebasicconceptofthegametheoryhebeenapplied.

国际金融

学分:3

总学时:54

主要内容:国际金融是经济,金融类专业的基础课.是一门既重视理论又强化实务的课程.通过本课程的学习,要求学生掌握国际收支,外汇汇率,国际金融市场,国际金融体系和外汇,外债管理的基本概念和原理,掌握外汇交易业务,国际融资业务和外汇风险防范业务的知识和技能,系统而准确地理解国际收支理论,汇率理论和国际储备理论.

本课程第一篇系统介绍国际金融市场基础知识与实务:包括外汇与汇率,外汇市场,外汇衍生产品市场,离岸金融市场,国际资产组合投资,第二篇主要介绍跨国公司财务管理理论与实务,包括外汇风险管理,国际直接投资,跨国公司短期资产负债管理,跨国公司长期资产负债管理,第三篇系统介绍内外均衡理论与政策,包括国际收支,汇率制度选择,内外均衡理论,国际资本流动与金融危机.本课程的成绩由平时成绩和期末书面考试组成,考试题型包括单选题,多选题,是非题和业务题.平时考核有案例分析,PPT展示,撰写案例分析报告.

InternationalFinance

Credits:3

Classhours:54

MainContent:InternationalFinanceisanelementarycourseforbothEconomicsandFinancemajors.Itattachesimportancetoboththeoreticstudiesandpractices.Studentsareexpectedtounderstandthebasicconceptsandprinciplesintermsofinternationaltradebalance,foreignexchangerate,internationalfinancialmarket,internationalfinancialsystem,foreignexchangeandmanagementofforeigndebtfromthestudyofthiscourse.Studentsarealsoexpectedtogetfamiliarwithknowledgeaswellasskillsintermsofforeignexchangetransactions,internationalfinancingandpreventionofpotentialrisksinvolvedinforeignexchangetradingactivities.Inadditionstudentsareexpectedtoachieveanoverallandpreciseunderstandingoftheoriesintermsofinternationaltradingbalance,foreignexchangerateandinternationalmoaryreserve.

ChapterOne:Asystemicintroductiontothebasicsofinternationalfinancialmarketanditstradingactivities,includingforeignexchange,exchangerate,foreignexchangemarket,foreignexchangederivatives'market,offshorefinancialmarket,internationalassetsportfolioinvestment,

ChapterTwo:TheoriesandpracticesofMNCs'corporatefinance,includingmanagementofforeignexchangetradingrisks,FDI,Currentassets/liabilitieanagement,andNon-currentassets/liabilitieanagement,

ChapterThree:Asystemicintroductiontotheoriesandpoliciesintermsofdomesticandinternationaltradebalance,includinginternationaltradebalance,choiceofforeignexchangeinstitutions,theoriesintermsofdomesticandinternationaltradebalance,internationalcapitalmovementandfinancialcrisis.

国际贸易

学分:3

总学时:54

主要内容:国际贸易是经济专业和国际贸易专业的专业学位课程.通过本课程的学习,使学生全面,系统地掌握国际贸易的基本理论,基本规律,基本技能和基本方法,认识国际贸易的专业性和复杂性,了解我国对外经济活动的方针政策以及国际社会普遍接受的各种贸易做法,从而培养在全球经济一体化的国际环境中正确分析和解决国际贸易基础问题的能力,也为学习其他国际经济课程,以及在毕业后做好经济管理或对外贸易工作打下良好的基础.

本课程系统介绍了国际贸易的基本理论,分析了国际贸易政策和实施国际贸易政策的措施,对国际贸易中的法律和惯例,国际贸易磋商,国际贸易合同,国际贸易术语,国际货款支付等国际贸易实务知识都做了详细讲解,此外还对区域性贸易组织和世界贸易组织作了介绍,以增进学生对国际贸易的组织保障的认知.课程的成绩由平时成绩和期末书面考试组成,考试题型包括单选题,多选题,是非题,案例分析题.

InternationalTrade

Credits:3

Classhours:54

MainContent:ThiscourseiorbothEconomicandInternationalTrademajorswhoareworkingtowardstheirbachelors'degrees.Studentsareexpectedtoachieveaprehensiveandsystemicunderstandingofthebasictheories,principles,skillsandpracticesintermsofinternationaltrade.Studentsarealsoexpectedtolearnofthehighly-specializedknowledgeandpracticesaswellastheplicationsinvolvedininternationaltrading.China'sinternationaltradepoliciesandtheinternationallyacceptedpracticeswillalsobetoucheduponinthiscourse.Studentswilldeveloptheirskillsinmakingcorrectanalysisinaglobalizedtradingenvironmentandabilitiestosolveday-to-dayproblemsininternationaltrade.Itwillalsolayasolidfoundationforthestudyofotherinternationaleconomicscoursesandforthestudents'takingupcorporatemanagementjobsorforeigntradeactivitiesaftertheirgraduation.

Thiscourseprovidesasystemicintroductiontobasictheoriesininternationaltradeaswellasin-depthanalysisofinternationaltradepoliciesandmeasurestoimplementinternationaltradepolicies.Thecoursewillalsoexplainindetailtheknowledgeandpracticesinvolvedininternationaltrade,includingthelawsandregulationsgoverninginternationaltradeactivities,negotiationsininternationaltrade,contractsandagreements,terminologiesandpaymentofinternationalbankloans.Thecoursewillalsofamiliarizethestudentswithregionaltradealliancesandworldtradeanizations,elevatingtheirknowledgeoftheanizationalsafeguardsininternationaltrade.

Theevaluationofstudents'performancewilltakeintoaccounttheclassroomperformanceandscoresinfinaltest,whichpriseultiplechoices,TrueorFalsequestionsandcaseanalysis.

经济学说史

学分:2

总学时:36

主要内容:经济学说史是经济类专业的一门核心课程,本课程的重要性在于对经济学抽象理论体系的充实和加固,以追根溯源的方式展现经济思想的变迁.通过本课程的学习,要求学生阅读一定量的经济着作,以此了解现代经济学发展的历史,理清经济思想发展的脉络,掌握历史上主要经济学流派的基本思想以及这些思想之间的差异,共识,批判和传承.在此基础上,深刻理解蕴藏在现代经济理论中的思想精髓.

本课程主要介绍自古希腊罗马时期开始,至第二次世界大战之前的主要经济学说,以经济思想的历史变迁为主线.主要内容包括:古希腊罗马时期的经济思想,重商主义和重农主义,亚当·斯密确立的英国古典经济学体系,大卫·李嘉图的劳动价值论及其对古典经济学的发展,约翰·穆勒的综合体系,边际革命与边际学派,阿尔弗雷德·马歇尔的新古典经济学说,不完全竞争理论等.同时,本课程通过比较和归纳的方法,侧重于各种经济思想的传承与发展,适当讲授二战以后主流经济学理论的演变情况.本课程的成绩由平时成绩和期末书面考试成绩组成,考试的备选题型包括英文翻译题,辨析题,材料分析题和小论文.

TheHistoryofEconomicThought

Credits:2

Classhours:36

MainContent:TheimportanceoftheHistoryofEconomicThought,asoneofthecorecoursesinthestudyofEconomics,isthatstudentscanconsolidatetheirunderstandingoftherelativelyabstracteconomictheoriesbytracingtheevolutionarycourseofeconomicthoughts.Thestudyofthiscourseinvolvesreadingofclassicalworksofeconomics,whichwillhelpthestudentsbetterunderstandhowcontemporaryeconomicsdevelopedandbettergraspthelogicsunderpinningthedevelopmentofeconomicthought,i.e.thebasicideasofthemajorschoolsofthoughtinhistory,themongroundvs.thedifferencesbetweentheseschoolsofthought,andhowoneschoolofthoughtisrelatedtopreviousones:furtherdevelopmentofideasand/orcriticalrevisions.Thestudywillleadtoacriticalinsightintothegistofideaoundinmoderneconomictheories.

ThecoursecoversallthemajoreconomictheoriesbetweentheperiodofancientGrecianRepublicandRomanEmpiresandtheyearsprecedingthebreakoutofWWII.Itfollowsthehistoricalevolutionofeconomicthoughts,fromtheonesintheperiodofancientGrecianRepublicandRomanEmpire,Mercantili,Physiocracy,ClassicalEconomicoundedbyAdamSmith,DidRicardo'slabortheoryofvalueandhiscontributiontothefurtherdevelopmentofclassicaleconomics,JohnStuartMill'stheoreticsystem,marginalrevolutionandmarginalutilityschoolofeconomics,AlfredMarshal'sneo-classicaleconomictheories,imperfectpetition,etc.Inthemeantime,thiscoursewill,bymeansofparisonandinference,emphasizehoweconomictheoriesarerelatedtoeachother.Howmainstreameconomicthoughtsevolvedinpost-WWIIyearswillbetoucheduponinthiscourseaswell.Theevaluationofstudents'performancewilltakeintoaccounttheclassroomperformanceandscoresinfinaltest,whichincludestranslationofexcerptromclassics(inEnglish),TrueorFalsequestions,CaseAnalysisandmini-essay.

管理学

学分:3

总学时:54

主要内容:管理学原理是经济学,管理学专业必修课程,管理学原理的培养目标是使学生正确理解管理的概念,掌握管理的普遍规律,原理和一般方法,并能运用于对实际问题的分析,初步具有解决一般管理问题的能力,培养学生的综合管理素质,为以后学习其管理课程打下基础PrinciplesofManagement

Credits:3

Classhours:54

MainContent:Thiscourseisapulsoryoneforeconomicsandmanagementmajors.Studentsareexpectedtounderstandthebasicconceptsofmanagementandtoapplythegeneralprinciples,theoriesandmethodstotheanalysisandsolutionofpracticalissuesbasedonafirmgraspofwhattheylearnfromthetextbooks.Thestudentsaresotrainedastobepreparedforfurtherstudiesineconomicsandmanagementaswellastheirprospectivemanagementjobsaftertheirgraduation.

Thiscourseisasystemicintroductiontotheevolutionanddevelopmentofmanagementasanacademicdiscipline.Itlooksintotheessenceandfunctionsofmanagement,providesanoverviewofsubjectsanddifferentrolesinmanagement,leadersandleadingstyles,visionandanizationaldevelopment,methodsofdecision-making,planningandactions,designandimprovementofanizationalstructuresandworkprocesses,municationinmanagement,internalcontrol,performanceevaluationandmotivation,cultureandmanagementinnovation,etc.Itdrawsathematicoutlineofmanagementtheoriesandtheirapplication.Theevaluationofstudents'performancewilltakeintoaccounttheclassroomperformanceandscoresinfinaltest,whichincludesapplicationofmanagementtheoriesandcaseanalysis.

经济学

学分:1

总学时:18

主要内容:经济学是经济类,管理类专业的限定选修课通过对的经济意义和经济的内涵等经济问题的分析揭示了经济发展企业运作过程中的理性力量阐明了社会主义道德在经济运行中的作用在知识方面要求学生了解经济与的辩证统一关系理解社会主义企业理念领会作为管理手段的价值并了解其运作机制在能力与素质方面要求学生能初步分析有关经济现象内含的涵义具备较强烈的经济理念有助于学生了解的经济意义特别是经济的内涵使较深刻地认识到经济发展中的理性力量

Economicethics

Credits:1

Classhours:18

MainContent:Thisisanoptionalelectiveforeconomicsandmanagementmajors.Itaimstoprovideananalysisoftheeconomicimplicationsofethicsandtheethicalsideofeconomicactivities.Basedontheanalysis,thecourseistodemonstratetherationalforcesineconomicdevelopmentandcorporateoperationsandthefunctionsofsocialistethicsinournationaleconomy.Studentsareexpectedtolearnfromthecourse:a.howeconomyandethicsareintertwinedtogether,b.thebasiccorporateethicsinasocialisteconomy,c.whatvalueethicscanproduceasamanagementtoolandhowitfunctions.Fromthestudyofthiscourse,studentsareexpectedtodeveloptheabilitytoanalyzetheethicsentailedineconomicphenomenonandtofosterastrongsenseofeconomicethics.

Thiscoursewillbeginwiththefundamentaltheoriesineconomicethicsbeforeittouchesuponethicstopicsindifferentaspects,includingeconomicinstitutions,production,environment,exchange,businessleadersandemployees'consumption.Realcaseswillbediscussedinthecourseofthestudysoastohelpthestudentsbetterunderstandtheeconomicimplicationsofethicsaswellastheethicalmeaningofeconomy.Studentsareexpectedtogainaninsightintotherationalforcesatworkintheeconomicdevelopment.Theevaluationofthestudents'performancewilltakeintoaccountthestudents'classroomperformanceandthescoresinfinaltest.Theformerisderivedfromthestudents'attendanceoflecturesandhisparticipationingroupwork.Thefinaltestprisesreadingprehension,caseanalysisandwritingofabriefcritique.

应用文写作

学分:1

总学时:18

主要内容:应用文写作是商学院多个专业开设的一门素质基础课.实践性强,实用性突出,是本门课程的最大特点.应用文写作让学生掌握常用应用文的格式和方法,使学生掌握有关专业文体的实际用途及其写作方法,获取必备的专业写作能力和文章分析与处理能力,使总体写作水平得到一定程度的提高,为将来参加工作,满足社会对应用文写作日益迫切的需求做准备,同时促进各类专业课程的学习.课程内容主要包括

AppliedWriting

Credits:1

Classhours:18

MainContent:AppliedwritingisabasicqualitycoursesetupinSchoolofFinanceandBusinesormostmajors.Beingpracticableandapplicableisthemostimportantfeatureofthiscourse.Appliedwritingenablesstudentstomastertheformatsandmethodsofmonlyappliedwriting,tomastertherelevantprofessionalwritingstylesandtheirwritingmethods,toobtainnecessaryprofessionalwritingskillsandanalyticalandprocessingability.Asaresult,overallwritingabilityofstudentsisimprovedenoughtoprepareforthefuturework,tomeettheincreasinglyurgentdemandsofthesocietyonappliedwriting.Italsohelpstopromotealltypesofprofessionalcoursesofdifferentmajors.Thecourseconsistsofdailydocumentwriting,officialpaperswritingandprofessionaldocumentwriting.

ManagementInformationSystems

Credit:3

ClassHours:54

MainContent:Thiscourseenablesthestudenttolearnabouttherecenttrendsandbasicconceptsofinformationtechnology.Bytheendofthecourse,thestudentwillbeableto:

IdentifytheresourcesandactivitiesthatpriseInformationTechnology

ComprehendInformationTechnologyterminology

UsetheInterasanintegralmunicationtool

DevelopawebsiteusingHTML

DialogueintelligentlyaboutInformationTechnologiesDiscussionIssues

Thecoursewillfeatureabinationoflectures,assignments/project,andexams.Studentswillbetestedovertheassignedtopics,aswellasanyothermaterialcoveredbytheinstructorinclass.Inaddition,studentswillworkingroupstopresentarecenttopicofinformationtechnology.

BusinessCommunication

Credit:3

ClassHours:54

MainContent:Developpetenceinoralmunicationwithinabusinessandanizationalcontext.Providethetheoryandpracticalskillstobeaconfidentandeffectivemunicatorinarietyofbusinessandanizationalsettings.

Uponsuccesulpletionofthiscourse,thestudentwill:

Demonstratepersonalandprofessionalmunicationeffectivenessinsituationsencounteredintheworkplace.

Explainmunicationtheoryanditsapplicationtotheworkplace.

Definemunicationtermsandterminologyasapplicabletobusinessandanizationalsituations.

Recognizecross-culturalandgenderawarenessanddevelopandpracticeappropriatemunicationskilloruseinthemulti-culturalworkplace.

Managefearsaboutspeakinginbusiness,anizationalandpublicsituations.

Employmunicationstrategiesandskillsinanizational-typesituations,includingtheuseoftechnologyinbusiness.

Classsessionswillincludelecturesandaudio/video/PowerPointpresentations,allgroupdiscussions,presentations,casestudies,exams,andreadings.Manyoftheseactivitiesaredesignedtofacilitateyourlearningexperience.

StrategicManagement

Credit:3

ClassHours:54

MainContent:Thiscourseintegratestheknowledgelearnedinthebusinesscoursesalongwithapplicationtothebasicconceptsandmodelsofstrategicmanagementandleadershiptosolveactualbusinessproblems.Casestudiesand/orprojectsaretheprimarypedagogicalmethodsusedtodemonstrateknowledgeandapplicationoftheconceptsandmodels.

Bytheendofthesemesterstudentswillhe:

Aprehensiveviewofthefieldwithanunderstandingofhowtocarryoutastrategicanalysiswithindifferentsectionsectionsofananization.

Anunderstandingofhowtointegratethedifferentlevels,facets,andfunctionsofananizationinordertodevelopastrategythatisrelevanttothewholeanizationaswellaseachofitsparts.

Aknowledgeofthetoolsassociatedwithstrategicanalysisandanabilitytousethemincontext.

Animprovedabilitytoworkcooperativelywithinateam.

Animprovedabilitytowriteclearly.

Thiscourseisintendedtoprovidepracticalapplicationofresearchandproblemsolvingconcepts.Classeswillbeamixoflecture,discussion,andindividualaswellasgroupprojectsandassignments.

GlobalEconomy

Credit:3

ClassHours:54

MainContent:Thiscourseisastudyofthedynamicsoftheglobaleconomyandthechallengestheworldiacingonitswaytoafreerandmorepetitiveglobaleconomicenvironment.Afterasummaryreviewofthesomeofthecharacteristicsoftheworldeconomy,wewillturnourattentiontothebasiceconomicproblemsallnationace.Wewillthenexaminetheroleoftheeconomyintheformationofmodernnationstates.Abriefreviewofsomeeconomicprinciplesandtoolsofanalysiswillthenfollow.Wewillthenlookattherelationshipsbetweenstatesandmarkets.Wewillnextexaminetheroleofinternationaltrade(andfinance)andthefunctionofthemarketindealingwitheconomicproblems.Next,wewilllookatthespecialchallengesthatdevelopedanddevelopingcountriesencounterinpursuingeconomicgrowthinanincreasinglypetitiveeconomicenvironment.Finally,wewillhealookattheinternationalmoaryandfinancialsystemsandtheroleofinternationalandregionalinstitutionsintheworld'inancialscene.

Theprincipleobjectiveofthiscourseistoprovidestudentswithanin-depthunderstandingofthedynamicsoftheworldeconomyandthepoliticalandeconomicchallengesnationstateaceintheirpursuitofeconomicprosperityinanincreasinglyopenandpetitiveglobaleconomicenvironment.

Studentswill:

acquireagoodunderstandingofsomeimportanteconomicprinciplesandbeefamiliarwithafewsimpletoolsofeconomicanalysis

learnabouttheeconomicgainrominternationaltradeandthepotentialbenefitsofGlobalization

begivenanopportunitytostudyandlearnaboutsomeoftheeconomic,politicalandsocialproblemsassociatedwithglobalization

learnabouttraderestrictingpoliciesandtheirimplications

learnaboutvariousinternationaltradeanizationsandtheirevolvingfunctions

learnabouteconomicintegrationanditswelfareandefficiencyimplications

learnaboutthechangingroleofthegovernmentinaglobalizedworld

learnaboutthemacroeconomicimplicationsofeconomicinterdependenceamongnationstates

learnaboutsomeofthepoliticalimplicationsofGlobalization

公共关系学

学分:1

总学时:18

主要内容:公共关系学是一门以管理组织形象为目标的,横跨多门学科的综合性应用学科,通过对公共关系的基本原理及操作实务的系统学习,使学生能够深刻理解公共关系的基本涵义,了解公共关系在现代社会中的地位和作用,特别是对社会组织生存与发展的意义.学习本课程能够使学生掌握公共关系活动的基本技能和操作手段,在实际工作中能够根据公众的特点正确处理各类公众关系,处理一般公共关系日常事务和在一定条件下处理突发事件,并能够组织与策划公共关系专题活动.主要内容包括:公共关系的本质,要素及职能,各类公众关系处理,公共关系实务,公共关系人员培养.

PrinciplesOfPublicRelations

Credits:1

Classhours:18

MainContent:Thisisaprehensive,interdisciplinarycourse,aimingatmanagingtheimageoftheanization.Throughsystematicallylearningofthebasicprinciplesandoperatingpracticesofpublicrelations,itenablesstudentstodeeplyunderstandthebasicmeaningsofthePublicRelations,tounderstandthestatusandrolesofpublicrelationsinmodernsociety,especiallythesignificanceofsurvivalanddevelopmentofsocialanizations.Studentsstudythecoursetobeabletomasterthebasicskillsandthesimpleoperationmeansinpublicrelations,toproperlycopewithvariouspublicrelationsofdifferentpublicbackgrounds,tohandlethedailyaffairsofthegeneralpublicrelationsandcertainemergencies,andtoplanandanizespecialprogramspublicrelations.Themaincontentincludes:thenature,elementsandfunctionsofpublicrelations,handlingofvarioustypesofpublicrelations,practiceofpublicrelations,publicrelationsstafftrainings.

Marketing

Credits:3

Classhours:54

MainContent:MarketingManagementimplieschoosingtargetmarketsandfinding,maintaining,anddevelopingcustomersthroughanalyzing,focusing,anddeliveringclientvalue.EspeciallywithreferencetoChinamarketthecoursewantstogivebasicskillorseekingandusebetteranizationaltoolsinordertosatiyingcustomersinachallengingmarketenvironment.Thiscourseprovidesanoverviewofmarketingprinciples,basicanalysistools,marketingmanagementmethods,andgivesstudentstheopportunitytoapplytheconceptstheywilllearntopracticalbusinesssituations.

Operationmanagement

Credits:3

Classhours:54

MainContent:Thiscourseisintenttofurtherprovidemanagementandanalyticalconcepts/toolorthemanagementofoperationsandthedecision-makingprocesswithinthescopeofthesupplychain.Coverageistopicalandwillincludesupplychainsissueandstrategy,operationanagementframework,theSixSigmaapproach,qualitymanagement,demandandsupplyplanning,inventorydeployment/control,andtransportationworksoptimization.Othertopicswillbeaddedasthecourseprogresses.Theintroductionofconceptsviacasesispreferredwheneverappropriate.

FinancialRiskManagement

Credit:3

Classhour:54

MainContent:Thiscourseprovidesaprehensiveexaminationofcorporateandinternationalfinanceandconcentratesonriskmanagementandcrisianagement,focusingonboththeoreticalconceptsandpracticalbusinesscontinuitymethods.Focusingonthecoreconceptsoffinancialresearch,insurance,andcreditsriskanalysis,theprogrammeoffersablendoftheoryandpracticalskillspreparingstudentorsuccessintheworkplaceinboththeprivateandpublicsectors.

FinanceGateway

Credits:3

Classhours:54

MainContent:Thiscoursewillreviewandexpandstudents'proficiencyinthelowerdivisionbusinesscorecourses(financialandmanagerialaccounting,microandmacroeconomics,businesslaw,andstatistics)byintegratingandapplyingthesedisciplinesandtoolstosolvebusinessproblems.Itisdesignedtogivestudentsanappreciationforhowthesebusinessdisciplinesworktogetherinabusinessenvironment.Thecoursealsodevelopscriticalskillsthatstudentswillneedtosucceedintoday'sbusinessenvironment.Theseskillsincludebuildingandworkinginteams,makingeffectiveoralpresentations,writingclearbusinessreports,andthinkingcritically,strategically,andethicallyinsolvingbusinessproblems.

Therearefourspecificlearningobjectiveorthiscourse:

Learntobuildandworkeffectivelyinteams

Enhancewrittenandoralmunication

Understandthecross-functionalnatureofbusinessproblemsandstrategies

Useethicalthinkinginsolvingbusinessproblems

Theclasswillbeconductedinanactivelearningformatwherestudentswillbeaskedtoparticipateactively.Theroleoftheinstructoristohelpstudentsdevelopcriticalbusinessskills.Theseskillsinclude:teamwork,writingskills,oralpresentationskills,reviewlowerdivisioncore,strategic,critical,cross-functionalandethicalthinking.

InternationalFinancialMarkets

Credits:3

Classhours:54

MainContent:Thiscoursecoverstheinternationalfinancialmarketsandtheirinstruments.Thecentralthemesarecurrencyexchangerates,relatedderivativessecuritiesandinternationalassetallocation.Thecoursewilladopttheperspectiveofinternationalinvestorsaswellastheperspectiveofinternationallyactivefirms.Thetopicscoveredincludeinternationalflowoffunds,internationalfinancialmarkets,foreignexchangeparityconditions,foreignexchangedetermination,forecastingexchangerates,currencyderivatives,countryriskanalysis,foreigndirectinvestments.

FinancialManagement

Credits:3

Classhours:54

MainContent:Thiscourseisintendedtoprovideanoverviewoffinanceandsupplyusefultoolormakingsoundbusinessandpersonalfinancialdecisions.Afterlearningthiscourse,studentscangetmuchfromit,like:Understandtimevaluetechniquesandvaluationmodels,Computeandinterpretthekeyfinancialratiosandcashflowsthataredrivenbyoperatingandfinancingdecision,etc.

ManagerialEconomics

Credit:3

Classhour:54

MainContent:ManagerialEconomicsisthestudyofappliedmicroeconomicsandthetheoryofthefirm.Topicscoveredincludepricingstrategy,gametheory,statistics,andbusinessstrategy.Thiscourseintegratestheknowledgelearnedinthebusinesscoursesalongwithapplicationtothebasicconceptsandmodelsofstrategicmanagementandleadershiptosolveactualbusinessproblems.Casestudiesand/orprojectsaretheprimarypedagogicalmethodsusedtodemonstrateknowledgeandapplicationoftheconceptsandmodels.

国际直接投资

学分:2

总学时:36

主要内容:国际直接投资是经济,管理类专业的限定选修课,是一门理论性和实践性相结合的课程.通过本课程的学习,要求学生掌握国际直接投资原理,国际直接投资的产生与动机,国际直接投资方式及其选择,国际投资环境的构成与分析,国际投资法律保护及其管理,理解跨国公司的现象,运作和对世界经济和东道国的影响.学生通过学习,能对外资对我国的影响进行分析.

本课程系统介绍ForeignDirectInvestment

Credits:2

ClassHours:36

MainContent:ForeignDirectInvestment,theorieswithpracticetogether,isanoptionalcourseforeconomicsandmanagementmajors.Throughthestudyofthecourse,itrequiresstudentstomasterthetheoriesofforeigndirectinvestment,theproductionandmotivationsofforeigndirectinvestment,methodsandchoiceorforeigndirectinvestment,constructionsandanalysisofdirectinvestmentenvironment,protectinglawsandmanagementorforeigninvestment,theprehendingoftransnationalenterprisephenomenon,theoperationsofanditseffectstotheworldeconomyandthehomecountry.ThestudentscanalsolearntoanalyzetheinfluenceofforeigninvestmenttoChina.

Thecoursesystematicallyintroducessomemaintheoriesofforeigndirectinvestment,e.g.,advantagesofmonopoly.Italsointroducesthemotivationsrelevanttomarket,resource,costandtradeofforeigndirectinvestment,methodsanditstheoriesofforeigndirecti